Saffron Walden is a unique market town with great potential for the local economy. We have an extensive heritage, amazing shops and businesses, an award-winning market and great family attractions just on our doorstep.

To thrive, businesses in Saffron Walden have recognised that we have to be more creative, dynamic and above all, customer focused. Saffron Walden BID is a terrific opportunity for our businesses to work together for benefits that we cannot achieve alone.

The BID gives our businesses the power and funding to make significant, targeted and sustained improvements to business in our town. We will agree the initiatives that make the most improvement and then implement them.

Based on the feedback you have given us to date, our BID for Saffron Walden will focus on three priorities:

• Attract - promoting the town
• Engage - creating opportunities for a great experience
• Thrive - growing a thriving business community

Working together we have a much more realistic opportunity to shape the future direction of our town and its businesses than working alone. This is our one chance to take advantage of a major investment over the next five years and work together to better realise the potential for Saffron Walden’s businesses.